During sales periods, seasonal return peaks increase significantly, directly impacting reverse logistics. These times call for effective strategies to deal with the high volume of returns, especially to optimize the cost per kilogram (kg) of transport.
Route consolidation is one of the best practices for dealing with the intense flow of returns. By grouping different collection points into a single route, it is possible to reduce the number of journeys, optimize the use of vehicles and lower operating costs, resulting in a lower cost/kg in transport.
The first step is to map out the demands for returns by region and period. Understanding volumes and the location of points is essential to creating efficient routes. Using routing software can help identify the routes that make the best use of vehicle capacity, avoiding idle trips.
Digital tools and logistics management systems offer real-time control of routes, allowing dynamic adjustments according to the flow of returns. This technology supports rapid decision-making and underpins smarter consolidation, maximizing vehicle occupancy and guaranteeing on-time deliveries.
Partnering with local operators can be an efficient way to expand the capillarity of routes without increasing fixed costs. Sharing routes with other operations that handle returns or shipments can bring significant gains, reducing the cost/kg by sharing logistics expenses.
Monitoring route performance during seasonal peaks makes it possible to identify bottlenecks and opportunities for improvement. Continuous feedback and analysis of indicators such as delivery time, cost per kilogram and vehicle occupancy rate help to adjust planning for upcoming sales, further optimizing the process.
In addition to the significant reduction in cost/kg, consolidating routes helps to reduce environmental impact, with fewer emissions due to route optimization. It also improves end-customer satisfaction by ensuring that returns are processed quickly and efficiently, strengthening confidence in the logistics process.
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